DISCFLO

I led the design and production of a comprehensive suite of conference banner assets to strengthen the brand’s online presence and drive program purchases. Developed for a small-sized industry conference (500–1,000 attendees), the campaign generated an estimated 5,000–10,000 impressions throughout the event. Through thoughtful creative strategy and execution, the banners achieved a measurable 1.5% engagement ROI—effectively boosting attendee interaction, merchandise sales, and overall brand visibility.